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Legal

Privacy Policy

This policy explains what information Supply Coffee collects, why we use it, and the choices available to you.

Last updated October 19, 2026

Information we collect

When you use Supply Coffee, our hosting and analytics providers may automatically receive technical information such as your device and browser type, approximate location, referring page, pages visited, and the date and time of a request. We use PostHog and Vercel Analytics to understand site usage and improve performance and content.

If you contact us by email, we receive the information you choose to send, including your email address and message. Please do not send sensitive personal information.

How we use information

  • To operate, secure, maintain, and improve the site.
  • To understand which pages and features are useful.
  • To respond to messages, corrections, and requests.
  • To diagnose technical problems and prevent abuse.
  • To comply with legal obligations and protect our rights.

We do not sell your personal information.

Newsletter

If you choose to sign up, we send your email address and subscription request to Loops, our email service provider, to manage your newsletter subscription and send marketing emails about coffee, gear, and brewing. New subscribers must confirm by email. You can unsubscribe or manage your preferences using the links in our emails. Existing subscription preferences are preserved when you submit this form again.

We measure signup attempts, accepted requests, and failures with PostHog using general page categories and the form placement. We do not send your email address, an email hash, or the form contents to PostHog. Newsletter form inputs are excluded from autocapture and session replay. Analytics respects the existing PostHog opt-out; newsletter consent is separate from analytics settings.

We retain subscription information as needed to deliver the newsletter and honor opt-outs. For access, correction, deletion, or help with your subscription, email hello@supply.coffee. See also Loops’ privacy policy.

Cookies and similar technologies

Supply Coffee and its service providers may use cookies, local storage, or similar technologies to keep the site working, measure traffic, and understand how visitors use it. Your browser may let you block or delete these technologies, although doing so can affect site functionality.

Service providers and external links

We use service providers to host, monitor, analyze, and deliver the site. They may process information on our behalf under their own terms and privacy policies. Supply Coffee also links to roasters, retailers, manufacturers, and other third-party sites. We do not control those sites or their privacy practices.

Retention and security

We retain information only as long as reasonably necessary for the purposes described here, including legal, security, and operational needs. We use reasonable safeguards, but no internet service can guarantee absolute security.

Your choices

Depending on where you live, you may have rights concerning your personal information, such as requesting access, correction, or deletion. To make a privacy request, email hello@supply.coffee. We may need to verify your request before responding.

Children’s privacy

Supply Coffee is a general-audience site and is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Changes to this policy

We may update this policy as the site and our practices evolve. We will post the revised policy here and change the date above. Questions about this policy can be sent to hello@supply.coffee.